Authentic stories are a powerful way to build your employer brand
Are you reaching the right talent without sharing what your employee experience is really like?
The competition for top talent is fierce — and genuine stories from your own people speak louder than polished words from leadership.
Real employee stories showcase your culture and work environment in a way that feels trustworthy and relatable.


With career story videos, you can:
- Capture applicants’ attention: Video content stands out and draws people in more effectively than text alone.
- Reach more potential candidates: Videos help you expand your audience and connect with talent beyond traditional channels.
- Build employer branding: Career stories support your long-term recruitment goals by strengthening your image as an employer.
- Increase the number of applications: Compelling stories inspire action and encourage more people to apply.
- Improve the candidate experience: Authentic video content helps candidates understand your culture and values — making the process more engaging.
Career story videos we’ve produced
Ponsse – Employee Experience
Ponsse offers a wide range of opportunities for jobseekers interested in forest machines Sanna Mehtonen…